Anonymised widget

Under the principles of GDPR the data subject has the right to easily understand and manage the information a site and its associated technology collects and utilises. To facilitate as much GDPR compliance as possible the Anonymised widget can be made visible to site visitors by the installer.

What does the widget do?

The widget, when active, provides site visitors with the following options:

• Manage Your Data - a link that when clicked displays the Anonymised Data Account in a new browser tab.

• Cookie Settings - a link that when clicked opens the user preference window from the installed Consent Management platform

How to activate the widget

The widget, when active, appears in the bottom left-hand corner of the screen, for example:

It is enabled:

• in the Google Tag Manager tag by ticking the Display the Anonymised widget option, under Optional settings, or
  

  

• natively in code by adding the idw_hide_button variable and setting its value to false.

  CODE

  <script async
         src="https://static.anonymised.io/light/loader.js"
         id="idward-plugin-js"
         idw_client_id="{Your Client ID}"       
         idw_hide_button="false"
  ></script>

^{For example: client ID XCPe would appear as: idw_client_id=”XCPe”.}

Additional widget settings

There are a few widget settings available for configuration in the Anonymised marketing tag:

• Remove the preferences option from the Anonymised widget - switches off the Cookie Settings option. A user can only access the Anonymised Data Account from the widget.
  
  To set this up in the Anonymised marketing tag:

  • Tick the option in GTM, or

    

  • add the idw_not_integrate_cmp variable and set its value to true.

    CODE

    <script async
           src="https://static.anonymised.io/light/loader.js"
           id="idward-plugin-js"
           idw_client_id="{Your Client ID}"       
           idw_hide_button="false"
           idw_not_integrate_cmp="true"
    ></script>

    ^{For example: client ID XCPe would appear as: idw_client_id=”XCPe”.}

• Anonymised widget colour - configure the background colour of the widget to match your brand colours.
  
  To set this up in the Anonymised marketing tag:

  • Set the colour, in hexadecimal format, in the colour field, or

    

  • add the idw_color_primary variable and set its value using hexadecimal.

    CODE

    <script async
           src="https://static.anonymised.io/light/loader.js"
           id="idward-plugin-js"
           idw_client_id="{Your Client ID}"       
           idw_hide_button="false"
           idw_color_primary="#454545"
    ></script>

^{For example: client ID XCPe would appear as: idw_client_id=”XCPe”.}

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